Recently launched the CBR250R, PT Astra Honda Motor is preparing to market the sport model both CBR 150R this year. Certainty was revealed from the findings Kompas.com, where AHM already registering units with the code HONDA CBR150RC (IN) to the Ministry of Industry, today (18 / 3).
AHM just waiting for the green light from the government to be marketed. From the code it certainly is Honda's initial strategy of importing the unit as a whole alias Compeletely Built-Up (CBU) from Thailand. CBU chosen because Honda is more cautious and know how big the market in Indonesia.
According to information received Kompas.com, this year it plans to market AHM CBR 150R in two options, namely CBU locally or on the raft (Compeletely Knocked Down CKD). But, set up assembly units of the investment required is not small and must meet certain minimum sales. Well, CBU import option to be the best to test the market.
Yesterday (17 / 3), Kompas.com had talked with the Marketing Director Alexander AHM Auddie related Wiranata launch plan CBR 150R. He said, "We study the process is still ongoing. Awaited You'll see," he said, briefly. The emergence of new CBR 150R, there is a possibility in the second half of 2011.
Step market Honda CBR150 R to Indonesia to boost sales in the segment which is dominated sport 150cc rivals. Honda just rely on New Mega Pro, can not compete with Yamaha Vixion and Byson who led sales.
AHM just waiting for the green light from the government to be marketed. From the code it certainly is Honda's initial strategy of importing the unit as a whole alias Compeletely Built-Up (CBU) from Thailand. CBU chosen because Honda is more cautious and know how big the market in Indonesia.
According to information received Kompas.com, this year it plans to market AHM CBR 150R in two options, namely CBU locally or on the raft (Compeletely Knocked Down CKD). But, set up assembly units of the investment required is not small and must meet certain minimum sales. Well, CBU import option to be the best to test the market.
Yesterday (17 / 3), Kompas.com had talked with the Marketing Director Alexander AHM Auddie related Wiranata launch plan CBR 150R. He said, "We study the process is still ongoing. Awaited You'll see," he said, briefly. The emergence of new CBR 150R, there is a possibility in the second half of 2011.
Step market Honda CBR150 R to Indonesia to boost sales in the segment which is dominated sport 150cc rivals. Honda just rely on New Mega Pro, can not compete with Yamaha Vixion and Byson who led sales.
source : kompas.com
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